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Friday, October 8, 2021

October Variety Star Brand Reputation Rankings!



October variety star brand reputation rankings has revealed!

The Korean Business Institute has revealed this month's brand reputation rankings for variety stars.


The rankings were determined through an analysis of the consumer participation, media coverage, interaction, and community awareness indexes of 50 popular entertainers, using big data collected from September 2 to October 2.

Yoo Jae Suk held onto his top spot of the list with a brand reputation index of 2,230,513.

High-ranking phrases in Yoo Jae Suk's keyword analysis included "How Do You Play?", "Antenna", and "Running Man", while his highest-ranking related terms included "release", "confess", and "model". Yoo Jae Suk's positivity-negativity analysis revealed a score of 80.01 percent positive reactions.

Kim Jong Kook maintained his second spot of the list with a brand reputation index of 1,223,188 for the month of October.

While, Kim Gura rose to third spot of the list with a brand reputation index of 1,170,090.


Check out the top 30 for the month of October below:

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