The Korean Business Research Institute revealed this month's girl groups brand reputation rankings!
The rankings were determined through an analysis of the consumer participation, media coverage, interaction, and community indexes of various girl groups, using big data collected from April 9 to May 9.
Brave Girls remain in their spot at the top of the list with the brand reputation index of 3,711,562 for the month of May.
High-ranking phrases in Brave Girls’ keyword analysis included “Rollin”, “ad”, and “gift to fans” while their highest-ranking related terms included “release”, “advertise”, and “model”. The group’s positivity-negativity analysis revealed a score of 80.41 percent positive reactions.
While BLACKPINK maintained their position in the ranking at second place with a brand reputaion index of 3,521,993.
Oh My Girl rose to third place with a total brand reputation index of 1,920,338. TWICE came close at fourth place with a total index of 1,882,766, and STAYC at fifth place with a total index of 1,658,272.
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