August star brand reputation rankings has revealed!
The Korean Business Research Institute has revealed this month’s brand reputation rankings for all stars!
The rankings were determined through an analysis of various stars’ media coverage, consumer participation, interaction, and community awareness indexes, using big data collected from July 16 to August 16.
BTS topped the list with a brand reputation index of 13,098,122, earning a score considerably higher than any other star this month.
Olympic volleyball star Kim Yeon Koung took second spot of the list with a brand reputation index of 3,584,626, proving her star power in a list mostly dominated by singers and actors.
Meanwhile, trot singer Im Young Woong came in third spot of the list with a brand reputation index of 2,916,572.
BLACKPINK claimed fourth spot of the list with a total brand reputation index of 2,522,776.
Finally, soccer star Son Heung Min took the fifth spot of the list with a total index of 2,508,474.
Check out the top 30 for the month of August below:
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