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Saturday, October 30, 2021

October Idol Group Brand Reputation Rankings!



October idol group brand reputation rankings was announced!


The Korean Business Research Institute revealed this month's idol groups brand reputation rankings!

The rankings were determined through an analysis of the consumer participation, media coverage, interaction, and community awareness indexes of various idol groups, using big data collected from September 30 to October 29.

BTS topped this month's list with a brand reputation index of 6,927,239.

High-ranking phrases in BTS's keyword analysis included "concert", "military", and "ARMY", while their highest-ranking related terms included "recognize", "collaborate", and "sing passionately". The group's positivity-negativity analysis also revealed a score of 68.20 percent positive reactions.

aespa took the second spot of the list with a brand reputation index of 5,122,971.

Finally, BLACKPINK took the third spot of the list with a total brand reputation index of 4,352,159.


Check out the top 30 for the month of October below:

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